TMCnet Contributing Writer
Corporate webcasting leader Interactive Video Technologies (IVT) has introduced its newest breakthrough product, IVT Studio, a free do-it-yourself application designed to simplify creation and sharing of professional webcasts and video podcasts. Industry experts believe this product has the potential to revolutionize and further accelerate the growth of webcasting and streaming.
Webcasting is a coined word from “web” and “broadcast” referring to transmission of video and audio live on the Internet. This new communication medium is widely gaining acceptance among business organizations and individuals in creating business pitches, product demos, training, and information videos to key customers, stakeholders, and other prospects.
“IVT Studio enables business users to create video content in a much more sophisticated way and put it out on the Web,” said IVT co-founder and CEO Greg Pulier, in a press release. “The market for online video tools has grown tremendously in recent months—but what we are doing for video-creation and publishing is raising the bar for both organizations and individuals to enhance the efficiency and effectiveness of their communications. No other webcasting tool allows users with very little media or technical skill to instantly create and immediately publish video presentations and podcasts that are engaging and professional. Simply put, Studio is a better way to present information.”
IVT Studio puts the power of professional webcasting directly in users’ hands and automates the whole webcast process. No training is needed and anyone can create a professional-looking webcast or video podcast by simply combining PowerPoint slides, screen captures, audio, and video with one-click publishing.
Aside from ease of use and automated publishing, IVT Studio offers supplementary benefits to end users. These are cost-effectiveness compared to point-software, ability to produce hundreds of webcasts simultaneously, and no IT assistance needed.
To date, several Fortune 100 companies like IBM, NEC (
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Alert), and two professional large services firms already initiated company-wide trials of IVT Studio.
To get a free copy of IVT Studio, visit
www.ivstudio.com. Standard requirements include Microsoft (
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Alert) 2000/XP, USB webcam, and computer microphone.
Want the latest scoop on all things VoIP? Make sure you attend INTERNET TELEPHONY Conference & Expo East, January 23-26, 2007 in Fort Lauderdale, Florida. While you’re waiting for the show to start, check out Rich Tehrani’s analysis of the communications industry in 2007.
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Leo Blanco is a contributing writer for TMCnet.