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August 22, 2008
Symmetricom to Change the Way People Monitor QoS and QoE
By Rich Tehrani, CEO, Technology Marketing Corporation
Symmetricom (News - Alert), a designer and manufacturer of atomic clocks and network synchronization and timing solutions used in wireline and wireless telecom networks and enterprise IT networks, has been synchronizing and distributing precise time and frequency signals to customers throughout the world since 1985.
Their 'Perfect Timing' solutions are deployed in more than 90 countries and include primary reference sources, building integrated timing supplies (BITS), GPS timing receivers, time and frequency distribution systems, network time servers and ruggedized oscillators.
Most recently, the company announced its latest PCI time and frequency processor modules, the bc635PCI-V2 and GPS referenced bc637PCI-V2.
These modules provide very precise time for government, aerospace and financial applications that require tight integration between the application and the host computer.
I recently caught up with Dr. Stefan Winkler, Principal Technologist at Symmetricom to find out more about Symmetricom and their participation at the upcoming ITEXPO next month in Los Angeles
What has been your company’s biggest achievement in 2008 so far?
We have launched a comprehensive product portfolio for end-to-end QoE measurement for both IPTV (News - Alert) and cable markets and introduced highly successful products. Our Q-400 probe won the VON Innovator and the “Best in Test” Awards, and our Q-1000 product received an Excellent rating from Broadband Gear’s Diamond Technology reviews.
What can we expect to see for from your company for the next 12 months?
After focusing primarily on telcos, we are now also addressing the MSO market with new products and solutions.
How do you see the communications market evolving?
Digital video is driving everything, especially as HD becomes widespread. Quality will be the main differentiator for network operators, service providers, and equipment vendors.
What company made the biggest contribution to communications this year?
New technologies like PacketTime and DTI will foster the deployment of new services such as DOCSIS 3.0. Our award-winning products are going to change the way people monitor QoS and QoE.
How has Google changed our markets?
YouTube (News - Alert), DailyMotion, MoveNetworks, Joost are the next generation players in video. Google’s alliance with Sprint will also be interesting to watch.
How about Apple?
iPhone (News - Alert), iPod, iTunes, Apple TV – Apple has been driving the appliance and content markets and forced legacy suppliers to think differently. Furthermore, Apple’s (News - Alert) slick design is part of a user’s high quality of experience.
Who will win in an Apple/RIM war?
RIM has been very successful in the business world; Apple has yet to challenge them there.
What do you think the communications market might look like in five years?
Video and everything over “EoIP” not just TVoIP, VoIP but also Timing/Frequency over IP, will play an even larger role than it does today.
What will attendees learn about in your session at ITEXPO this September?
Attendees will learn about video Quality of Experience, and the importance of QoE and QoS monitoring in IPTV applications. They will also learn about best practices for implementing QoE successfully, which is vital for maximizing IP video service quality and revenues
What type of attendees do you think should come to your session?
The session is suitable for anyone who wants to learn about the essentials of QoE monitoring. It addresses technical experts as well as business executives.
Why should customers choose your company’s solutions?
V-Factor is the only cost effective platform designed for triple play monitoring that measures digital video quality as perceived by an end user that is using the human vision system.
Please make one surprising prediction for 2009.
Internet TV viewers will outnumber traditional TV viewers.
Rich Tehrani is President and Group Editor-in-Chief of TMC. In addition, he is the Chairman of the world�s best-attended communications conference, INTERNET TELEPHONY Conference & EXPO (ITEXPO). He is also the author of his own communications and technology blog.
Edited by Stefania Viscusi
